Immersion's VibeTonz System Provides Touch Sensations for Mobile Devices via BREW Extension
Immersion Advances Status to Elite BREW Developer
SAN FRANCISCO, Oct 24, 2004 (BUSINESS WIRE) -- Immersion Corporation (Nasdaq:IMMR), a leading developer and licensor of touch feedback technology, today announced an agreement with QUALCOMM Incorporated (Nasdaq:QCOM), pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology, to make an Immersion VibeTonz(TM) technology extension for QUALCOMM's BREW(R) solution available worldwide through the BREW Distribution System.
"Integrating touch sensations into mobile devices completes the sensory experience, which was previously limited to sight and sound," says John Grundy, vice president and general manager of Immersion's Mobility business group. "It's a logical evolution because it makes the user experience more personal, realistic, and fun. It can also fuel new content and services and enhance the value of current mobile offerings."
The new VibeTonz BREW extension will support rapid deployment of touch-enabled applications to BREW wireless operators around the world, and it will allow consumers with BREW-enabled devices to download VibeTonz-based applications to their touch-enabled handsets. The first of these handsets is anticipated to be released later this year.
"Companies that utilize Immersion's BREW extension will enable a wide range of new applications for consumers," says Mike Yuen, director of BREW Developer Relations for QUALCOMM Internet Services. "The BREW solution will also help make the VibeTonz extension technology more broadly available to the large community of BREW publishers and developers to allow them to create innovative applications that incorporate touch into the consumer experience."
QUALCOMM's BREW solution provides products and services that connect the mobile marketplace value chain, which includes publishers, developers, content providers, device manufacturers, operators, and consumers. Immersion also announced that it has been accepted as a QUALCOMM Elite BREW Developer in the BREW Developer Alliance Program as a result of its commitment to developing extensions for the BREW platform. As an Elite level member of this program, Immersion will introduce its VibeTonz tools and new VibeTonz extension to the global BREW community of publishers, developers, operators, and handset manufacturers.
Publishers and developers worldwide are generating revenue from BREW-based applications and content and 27 manufacturers have offered more than 150 BREW-enabled device models to consumers. BREW is successfully enabling the commercial wireless data services of many successful operators, including Verizon Wireless, Alaska Communication Systems, ALLTEL, Cellular One, Cellular South, Cricket Communications, MetroPCS, Midwest Wireless, NTELOS, Rural Cellular Corporation and U.S. Cellular in the United States, Bermuda Digital Communications, China Unicom, KDDI in Japan, KTF in South Korea, Hutch in Thailand, Iusacell in Mexico, VIBO in Taiwan, Tata in India, Telstra in Australia, VIVO in Brazil, BellSouth Argentina, BellSouth Chile, BellSouth Colombia, BellSouth Ecuador, BellSouth Guatemala, BellSouth Nicaragua, BellSouth Panama, BellSouth Peru, Movicom in Argentina, Movicom in Uruguay, Telcel and Movilnet in Venezuela, Verizon Dominicana, Verizon Wireless Puerto Rico, Pelephone in Israel and Zapp in Romania.
The VibeTonz System, including a full-featured composition tool and a mobile player, will be introduced at CTIA Wireless I.T. & Entertainment 2004, booth #331, Moscone Center, San Francisco, October 25-27.
About Immersion (www.immersion.com)
Founded in 1993, Immersion Corporation is a recognized leader in developing, licensing, and marketing digital touch technology and products. Bringing value to markets where man-machine interaction needs to be made more compelling, safer, or productive, Immersion helps its partners broaden market reach by making the use of touch feedback as critical a user experience as sight and sound. Immersion's technology is deployed across personal computing, entertainment, medical training, mobility, automotive, and 3D simulation markets. Immersion and its wholly owned subsidiaries hold more than 240 issued patents worldwide.
Forward-Looking Statements for Immersion
This press release contains "forward-looking statements" that involve risks and uncertainties, as well as assumptions that, if they never materialize or prove incorrect, could cause the results of Immersion Corporation and its consolidated subsidiaries to differ materially from those expressed or implied by such forward-looking statements.
All statements, other than the statements of historical fact, are statements that may be deemed forward-looking statements, including any projections of earnings, revenues, or other financial matters; any statements of the plans, strategies, and objectives of management for future operations; any statements concerning the benefits of VibeTonz technology for consumers and mobile phone manufacturers or consumer and market acceptance of force feedback products in general; future development of force feedback products; proposed products or services; any statements regarding future economic conditions or performance; statements of belief; and any statement or assumptions underlying any of the foregoing. Immersion's actual results might differ materially from those stated or implied by such forward-looking statements due to risks and uncertainties associated with Immersion's business which include, but are not limited to, delay in or failure to achieve commercial demand for Immersion's products or a delay in or failure to achieve the acceptance of force feedback as a critical user experience.
For a more detailed discussion of these factors, and other factors that could cause the Company's actual results to vary materially, interested parties should review the risk factors listed in the Company's most current Form 10-K and Forms 10-Q, which are on file with the U.S. Securities and Exchange Commission. The forward-looking statements in this press release reflect the Company's beliefs and predictions as of the date of this release. The Company disclaims any obligation to update these forward-looking statements as a result of financial, business, or any other developments occurring after the date of this release.
QUALCOMM, BREW and Elite BREW are registered trademarks of QUALCOMM Incorporated. Immersion and VibeTonz are trademarks of Immersion Corporation. All other trademarks are the property of their respective owners.
SOURCE: Immersion Corporation
A&R Partners for Immersion Corp. Yvette Lorenz-Machlan, 650-762-2827 email@example.com
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